Alpine Bank Fort Collins Grand Opening
This Grand Opening + Holiday Fest was a community celebration to introduce Alpine Bank to Fort Collins.
Overview
At this community celebration, local businesses, charities, and city stakeholders gathered with friends and family for an evening of holiday-themed activations. This free event not only brought Alpine Bank awareness to Fort Collins, but also brought the community together for a festive event during the holiday. The event was so successful that the bank is considering making it annual.
Client
Alpine Bank
Event
Alpine Bank Fort Collins Grand Opening + Holiday Fest, December 3, 2022
Components
Local food and drinks, photos with santa, mistletoe making, cookie tasting, raffle prizes, charity donations, ribbon cutting
Number of Attendees
300
Objective
Establish Fort Collins Alpine Bank as a community partner and stakeholder with elevated bank opening event
“Loved working with Bold Story Marketing! Talk about two powerhouse women changing the game! If you need event help call them! Carrie Horn & Emily Schryer you are the best!”
Bold Story Scope
Partnership outreach and acquisition
Vendor management
Event promotion and public relations
Set up and tear down
Event recap and thank you to sponsors
Establishing event theme and inspirational board
Event planning
Event execution
Budget management
Floorplan design
Results
Bold Story worked to reach out to and solidify local vendors and area partnerships, to secure a mutually beneficial promotional relationship to create awareness for the bank branch and the event. Secured partners included Visit Fort Collins and the City of Fort Collins. Alpine Bank also brought in partnerships with the Fort Collins Chamber of Commerce and nonprofit partners RamStrenth and Bike Fort Collins.
Event Highlights
Backyard Bird Co. food truck and beverage station, Get Plattered charcuterie cones, Mary’s Mountain Cookies, Alpine Bank swag, photos with Santa led by Flashbox Photo Booth, Bloom Floral Boutique decor and mistletoe making, DJ by Rocky Mountain Audio, gift raffles.
Non-Profit Activation
Booth setups for Bike Fort Collins and Ramstrength, along with $2,500 donations to each organization.
